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​What is GiftNow?

Founded in 2015, GiftNow is a B2B SaaS solution for leading retailers who want to offer customers the ability to send gifts virtually without the need of an address, sizing or color. A loved one's birthday coming up? The recipient will receive a full digital experience emailed to them with the ability to select whatever size and color they want. GiftNow provides retailers a comprehensive CRM service for tracking and managing orders, and an immersive digital gift-opening experience for customers to send and receive gifts with minimal details needing to be provided.

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Project Objective

Create a cohesive design system for desktop using Material Design and iOS internal application, develop a SaaS portal for retailers to manage orders and facilitate bulk gifting, and use research and interviews to inform design decisions and align with stakeholder objectives.
Building a Cohesive Design System​
I developed a cohesive design system for both desktop and iOS mobile platforms, using Material Design components. This involved creating the system from scratch to ensure consistency and efficiency across all user interfaces.​
Developing a Comprehensive SaaS Portal
I created a SaaS portal that allows leading retailers to efficiently manage orders using a CRM system. This portal supports large bulk orders, enabling companies to easily gift items to their employees. Additionally, it provides customers with a delightful, customer-facing digital gift opening experience.
Data-Driven Design Decisions
Through extensive research and user interviews, I gathered valuable data and insights. These insights were shared with stakeholders and used to inform my design decisions, ensuring that the final product met user needs and business goals effectively.

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Building a Cohesive Design System

Dark Mode (iOS)

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Developing a SaaS Portal

Allows Customer Service agents to assist customers with their orders. They can refund, cancel, provide appeasements, and reissue products and/or gift cards -- or simply answer any question or concerns they may have.  Implemented: Date picker, refresh controls, switches, notification, modals, loading and progress indicators, Quick Look, segmented controls, search bars, dark mode version, and many more not listed.
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